Hilltop Snowboards

Logo Design

This logo design is for Hilltop Snowboards, a small, local, handmade snowboard company based in Denver, CO. Eager to distance themselves from the aggro, hyper-masculine feel normally found around snowboard branding, Hilltop wanted something that would fall in line with their progressive sensibility. The softer, less saturated colors mean to shift away from traditional, aggressive snowboard branding, while the angular features and bold typeface still present Hilltop as being unafraid and bold. The single color logo shows how the image works when simpler color formats are needed.

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